A Music Festival in the Midst of the City at SOUL CAMP 2018
Since 2015, the urban music festival SOUL CAMP has been bringing authentic vibes to unsuspecting city venues all over Japan. Now, they are bringing their full-on mix of music, art, food, and fashion to Isetan Shinjuku for SOUL CAMP 2018.
Make no mistake. From September 12 to 17, the venue will be taken over by live DJs who will bring their own range of eclectic urban beats to the turntable for a series of live sets. In sync with the music, some of Japan's top street artists and underground illustrators will be given free rein to make the venue their own. The rotating roster of live painting performances brings the energy of the Tokyo underground art scene to the store, and you can chill out to the music as their work takes shape before your eyes.
A festival would not be complete without the food, and there's no need to worry here. Ice-cold craft and artisanal beers from around the world are on hand, along with a snack and light meal menu produced by anea cafe that is served in a cool, botanical setting.
Don't miss out on the range of limited-edition streetwear produced exclusively for the festival, featuring collaborations with a number of Japanese and international street-style labels. Perfect for the city!
Finally, if this urban festival has you in the mood for the great outdoors, be sure to check out festival-style hits from muraco x MINOTAUR as well as edgy outdoor gear from W.M.B.C by Helinox--all available during the festival.
For the full schedule of live artists and DJs, check out the official site here and get ready for your fix of the Tokyo underground ... right in the heart of the Isetan Shinjuku store.
SOUL CAMP 2018 at Isetan Shinjuku
September 12-17, 2018
(Closes at 18:00 on the final day)
Isetan Shinjuku Main Building 6F, Exhibition Hall