Fashion

Le PLAYCE ― Fall's Fashion Trends in Tokyo

2018.08.31

"Tokyo cute" styles shared by our popular Japanese & foreign stylists

Ginza Mitsukoshi 3rd Floor Women's Clothing <Le PLAYCE>

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<Le PLAYCE> is Ginza Mitsukoshi's original select store that sells Tokyo's trendiest fashion.

All of the items are bought using Ginza Mitsukoshi's exclusive relationships with the fashion brands, creating fashion-forward fans in Japan.

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We asked <Le PLAYCE>'s Japanese and foreign stylists the latest fashion trends this fall in Tokyo.

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Ms. Maiko Saito is an experienced Japanese stylist who has been working at <Le PLAYCE> for seven years.

Ms. Saito recommends mixing styles pairing a feminine tweeted knitwear and a unique pair of jeans.

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・Top Price: ¥34,560 (including tax)/Brand: COOHEM

・Jeans Price: ¥ 66,960 (including tax)/Brand: Tu es mon TRESOR

・Shoes Price: ¥23,760 (including tax)/Brand:Tsuru by MarikoOikawa

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"This pair of jeans has an adorable ribbon embroidery that is popular among our <Le PLAYCE> fans who love "kawaii" items.

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COOHEM, is the maker behind this gorgeous knitwear. It is a knitwear maker brand that has a long history of creating top quality knitwear in Japan. Each knitwear created by skillful artisans is unique and comfortable to wear.

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Pair it with a velvet pumps with a cute ribbon, adding the signature "kawaii" touch of <Le PLAYCE>.

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Ms. Souen Li is a stylist from Zhejiang Province in China. She came to Japan in 2014 and decided to join Ginza Mitsukoshi to fulfill her dream to "have a job related with clothing."

Ms. Li's recommended look this fall is an unique style combining items that have unique details.

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・Coat Price: ¥73,440 (tax included)/Brand: MUVEIL
・Blouse Price:¥52,920 (tax included)/Brand: VIVETTA
・Skirt Price:¥52,920 (tax included)/Brand: Tsuru by MarikoOikawa

・Shoes Price: ¥38,880 (tax included)/Brand: Tsuru by MarikoOikawa

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This coat with shiny sparkles stitched in a shape of a phone can be like a little black dress you can wear everywhere.

"You can where this throughout the year, and the girly stitches is also really cute."

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There has been a huge "cat boom" that has been going through Japan in recent years, influencing the fashion industry."There have been lots of items in Japan that have a cat motif. Try a Japanese trend with this top."We finally asked Ms. Saito to show us some of the most popular items at <Le PLAYCE> customers are purchasing for themselves.

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Cardigan Price:\42,120 (tax included)/Brand: MUVEIL

"This lovely cardigan is jeweled with pearls and beads. The color combination is hard to find elsewhere. The fact that the collar is beaded is a signature MUVEIL touch."

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Lace dress Price:\51,840 (tax included)/Brand: REKISAMI

"The asymmetric line makes your legs look even more beautiful."

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Fur bag Price:\68,040 (tax included)/Brand: LUDLOW

"This fur bag is from LUDLOW, a Japanese brand and is one of the top brands at <Le PLAYCE> that has been popular since it appeared. This fur bag is popular every season, to the point that it is sold out as soon as it is released."

Please try the trendy "Tokyo kawaii" fashion at <Le PLAYCE> the next time you visit Japan.

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